Ford Figo price at Rs 3.49 lakh (apx $8000 )

admin — Wed, 10 Mar 2010 00:34:41 +0000

Ford Figo price at Rs 3.49 lakh (apx $8000 )

Ford Motor Co. made its entry into India’s lucrative small car market, launching the Figo at price points that offer strong competition to products already launched by global rivals General Motors Co., Volkswagen AG and Hyundai Motor Co. Ltd.

“If you are not in a segment where 70% of cars in India are purchased, you are not there (in the country) at all,” Michael Boneham, president of Ford Motors India said at a press conference to launch the U.S. automaker’s latest offering.

Figo’s gasoline version–the more popular one in the small car segment–will be priced at 349,900 rupees ($7690)-442,900 rupees, while the diesel variant will be sold in the 447,900 rupees-529,900 rupees range.

Mr. Boneham added that the Figo won’t be the lone offering in the small car segment. “We will launch a new product in every 12-18 months to give Indian customers what they want.”

He declined to give details on planned car launches.

Ford will be manufacturing the car, as well as its 1.2-liter gasoline and 1.4-liter diesel engines in India, at its plant in the southern city of Chennai.

The plant, which manufactures other Ford models for India too, has a total car-making capacity of 200,000 units a year and an annual engine manufacturing capacity 250,000 units.

Mr. Boneham said the company will source 85% of Figo’s auto-parts from Indian suppliers to keep costs low

Ford Figo prices ex showroom, all kerala locations : Petrol variants, Figo 1.2 P Lxi – 3,50,289,
Figo 1.2 P Exi – 3,82,324,
Figo 1.2 P Zxi – 4,00,344,
Figo 1.2 P Titanium – 4,43,392,

Diesel variants, Figo 1.4 D Lxi – 4,48,398,
Figo 1.4 D Exi – 4,73,425,
Figo 1.4 D Zxi – 4,97,452,
Figo 1.4 D Titanium – 5,30,489.

SUZUKI FAN » Car Prices

Ford Figo price at Rs 3.49 lakh (apx $8000 )